Campaigns Module

Our email module is the heart of the system and will have the ability to send emails, SMS and notifications relating the various modules including ecommerce and elearning.

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Campaigns Module

Here's What You Can Do With Our Campaigns Module!

Core Features

Main Components:

  1. SMTP setup (we will use SendGrid but users could use their own SMTP server).
  2. Triggers / Tags / Events
  3. Email Editor
  4. Statistics
  5. Broadcasting
  6. Campaigns
  7. Log File
  8. Unsubscription Management
  9. User Tabs

Workflow Triggers / Tags

We will have an event trigger system that tells the platform when to send the emails or notifications

  • user record when tagged

  • automatically based on system emails eg. lost password, new order, shipping order

  • on-demand by selecting a group of users or tags

  • send email in user record and selecting email to send

Email Editor

  • Ability to create emails in editing and templates.

  • Also, show system emails which can be edited

  • Merge fields from the database

  • unsubscribe option which tags user "Unsubscribed" and prevents future emails.

  • Choose from pages/books/blogs/podcasts/products/lessons to embed a link into the email

Statistics

We will track certain statistics:

  • Emails Sent

  • Emails Opened

  • % opened

  • Emails Clicked

  • % clicked

  • Unsubscribed

Broadcasting

We will show the current status of any emails being sent. As well allows for test email to be sent to the selected user.

  • Ability to cancel a broadcast

Campaigns

This is beyond sending one email and allows for:

  • Ability to tag a user record at a specific time eg. 1 day after starting

  • Schedule sequence of emails based on a schedule. eg. 1 hour, 1 day, 7 days from previous action/email

  • user can unsubscribe from a specific campaign

  • if a user takes an action in the system eg clicks on a link that is part of the platform we can trigger an event. so for example, if they clicked off an email about buying a book and went to the book page but didn't buy.

Log File

We will keep track of emails sent against the user account, what email type etc in a log file. To be able to resend or view/report.

  1. Unsubscription Management

We have a dedicated area to show users that have unsubscribed (admin, ability to re-subscribe.

User Tabs

Administrators will be able to see what emails were sent to the user, what campaigns they have been sent. If they opened or clicked on emails.

Access The Campaigns Module (Soon) With Evolvepreneur.app!

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