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Welcome to the Evolvepreneur (After Hours) Show

I am your Special Host Richard Wray  

Join me today where we dig deep with our guests and get you the best concepts and strategies to fast-track your business.

My very special guest today is Lynda Roth ...

Lynda helps mid-sized businesses stay competitive by implementing modern technology and digital transformation strategies. She specializes in upgrading outdated systems to ERP and CRM systems. About 50% of mid-sized businesses need assistance in updating their technology. Lynda played a vital role in enhancing a distribution company's business intelligence by implementing a new system across multiple locations. Failure to update technology puts companies at risk of losing business to regulators and competitors.

Lynda's success as a COBOL programmer was driven by her dedication to continuous learning and staying updated on new technologies. Her book provides valuable guidance for businesses going through digital transformation.

Key Moments:

  • Lynda helps mid-market businesses implement information technology solutions to compete in the 21st century. Many of these businesses still rely on spreadsheets and outdated systems.
  • ERP and CRM systems are important for businesses to manage operations and customers effectively, but many mid-market businesses are unaware of affordable options.
  • Lynda started her career as a COBOL programmer in the early days of business computing and started her own software company in the 1980s.
  • She noticed the shift from mainframes to microcomputers and left her company when they refused to adapt, which led to her consulting career.
  • Many businesses still have a manual, non-digital mindset that Linda helps them change through implementing new systems and processes.
  • Around 50% of mid-market businesses still need help updating their IT and systems to compete effectively.
  • Regulators are pushing businesses to modernize their IT to meet compliance requirements.
  • For Lynda, education and landing her first job in IT set her on the right career path early on.
  • Linda's book "Digital Transformation" provides guidance for businesses to survive and thrive in the new digital economy.
  • AI and automation can be valuable tools for businesses, though many are still hesitant to adopt them.


About The Show

Evolvepreneur (After Hours) Show features guest stories about entrepreneurs and their journeys from startup, growth to success.

If you're looking to succeed with quick start concepts for online entrepreneurs, this brand new show reveals how startup entrepreneurs or someone looking to start, grow or reboot their online business can understand how to create specific strategies to build their list, make offers and connect with their best buyers.

We want to help entrepreneurs make a real difference and navigate the messy world of startup or re-launch.


Also, visit to grab your free copy of #1 International Best Selling Book "Evolvepreneur Secrets for Entrepreneurs".

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Sponsored by—"Your All In One Business System".


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