EPS05:21 [Tai Goodwin] Twenty Years of Online Marketing
Welcome to the Evolvepreneur (After Hours) Show
I am your Special Host Christine Campbell Rapin
Join me today where we dig deep with our guests and get you the best concepts and strategies to fast-track your business.
My very special guest today is Tai Goodwin ...
Tai Goodwin is an experienced instructional designer, author, speaker, and marketing strategist. As the CEO of That Marketing Team, she transitioned from teaching to entrepreneurship with 20+ years of online marketing expertise. Tai launched her agency to assist overwhelmed CEOs and business owners with company and marketing tasks. She has authored "Girlfriend, It's Your Time" and co-authored "The Profitable Woman's Playbook." Tai's expertise has been recognized by prominent publications like The Huffington Post, Forbes.com, Money Magazine, Black Enterprise, and The BOSS Network.
Starting as a teacher, she ventured into entrepreneurship by offering social media services and understanding the significance of marketing and sales for business growth. As her business expanded, she focused on team building, setting standards, accountability, and empowerment. Tai aims to establish a seven-figure brand by refining her offerings, targeting specific niches, and implementing marketing automation systems.